Tuesday, May 13, 2008

Link Exchange Rules & Guidelines

Rule to follow
• All links must be from completely different sites.

• Always try to exchange link with same category sites.

• All pages containing the link must be indexed & crawled by Google & be greater than or equal to our website.

• Always try to exchange links with high Page Rank sites.

• You must check that the link can be spidered.

• Linking sites have to be spider friendly. You must make sure that the site does not have the "no follow" attribute or other robot tags that will not enable the spider to crawl the site.

• All links must be on actual functional websites i.e. not from guestbook’s, fake article submissions, forum signatures, classified adverts, pages/links that will expire after a certain time (ads, review pages etc.)

• Links obtained must be from different class c domains/IP addresses. Getting one site to link to ours on 100 of its pages is not acceptable. Also, getting links on a network that has 100 sites each with the same content and/or similar IPs (212.100.39.41, 212.100.39.42, 212.100.39.43 etc.) is not acceptable.

• Links must be on English sites from primarily English speaking countries. We would prefer US sites.

• The pages linking to the site should already be included in other search engines to rule out any bad neighborhoods/banned pages. Rule of thumb will be that if the page has Google Page Rank assigned and has a cached version of the page showing from Google then it is acceptable.

• Be sure that your link pages are search engine friendly. Link pages are easier indexed if they have no more than 25 links per page.

• You will ensure that the links contain the correct anchor text, that the url is typed correctly and resolves to the correct page that I will provide for you.

• Your link exchange page must be a NON-DYNAMIC web page.

• All links must be on sites and pages that are topically related to the site promoted or listed in Main Directories.


Rules to avoid

• Do not exchange link with non-related site.

• Do not exchange link that have PR0 OR PR1 OR banned site.

• Do not exchange link with adult site, gambling, sex or hacking related sites.

• Do not put more then 30 links in a reciprocal link exchange page,If Google found more then 30 outgoing links, Google will treat you as spammer OR link firm.

• The links should not use a redirect code of any kind (JavaScript, Meta, 302 etc.) to link to our site - only clean links with href="http://www.mydomain.com" as the code will be acceptable.

• You will be provided with the title, description, keywords and target URL for this project. Links that use just the web address or “click here” are not acceptable.

• Your website must not be a "banner or link farm" with no other unique content.

• Do not deal in excessive link exchanges - Google looks at this as another link scheme and though I believe that it isn’t as dangerous as getting caught buying/selling links if Google says it can negatively impact your site’s ranking then it can.

• You will not get more than 10 links from sites that are owned by a single person, group or company.

• Links from orphan or doorway pages, link farms specifically created for links exchange are not acceptable.

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